A Place to Gather
Designing a brand and digital home for a neighborhood social club.
ABOUT
I designed the full brand and digital presence for a neighborhood social club restaurant, Franklin Social NY, translating a simple logo and brief description into a cohesive, experience-driven identity. From branding and website design to social media collateral, marketing materials, and website copy, the work focused on capturing the spirit of connection—good food, good drinks, and unhurried conversation. The result is a welcoming, flexible brand system designed to support seasonal menus, evolving offerings, and moments meant to be shared.
ROLE
Branding
Website design
Digital design
Social Media
Marketing